First Impressions
ASUS positions the ASUS ROG Ryujin III 240 ARGB AIO 3.5 LCD as a high-end cpu coolers, asking $147.94. After 960 customer reviews on Amazon, the verdict is a outstanding 4.5 stars. We've ranked it #23 out of 84 in this category. It's not a top pick - there are higher-rated and better-value options in the category - but specific shoppers may still find it fits their needs.
What's in the Box
Construction at $147.94 should reflect the price premium with metal accents, better fit-and-finish, and tighter tolerances.
The Numbers
- Brand: ASUS
- Price: $147.94 (well above the $63.42 category average)
- Amazon rating: 4.5 of 5.0
- Reviews: 960
- Category rank: #23 of 84 in cpu coolers
- Cheaper in category: 80 products
- Higher-rated in category: 53 products
- More-reviewed in category: 20 products
From the Reviews
960 reviews and a 4.5-star average is a strong signal. At this scale, manufactured reviews would have to be unrealistically pervasive to move the score this much, which means the satisfaction is real for the typical buyer.
The Field Around It
At $147.94, the ASUS ROG Ryujin III 240 ARGB AIO 3.5 LCD sits well above the $63.42 category average. 80 options are cheaper and 3 are more expensive.
The category leader is the Cooler Master Hyper 212 Black CPU Air Cooler ($34.90, 4.7★, 18,419 reviews). It's $113.04 more expensive than the top pick despite ranking lower, which is a hard combination to justify unless a specific feature swings the decision.
Higher-rated options in this category:
- MSI MAG Coreliquid A12 240 ARGB AIO Cooler - $69.99, 5.0★ (7 reviews) · Better on both axes
- darkFlash DG240 240mm AIO ARGB Liquid Cooler - $37.17, 4.9★ (37 reviews) · Better on both axes
- Montech NX600 Dual Tower CPU Cooler 6 Heatpipes - $28.40, 4.9★ (36 reviews) · Better on both axes
If rating alone is your filter, the highest-rated option in this category is the MSI MAG Coreliquid A12 240 ARGB AIO Cooler at 5.0★. If pure price is the filter, the cheapest is the ID-COOLING SE-903-XT V2 CPU Air Cooler at $14.99.
Should You Buy It?
Only if you specifically want what makes it expensive. The rating is excellent but the price premium is meaningful. There are cheaper highly-rated options in this category - make sure the extra money is buying a feature you'll actually use.
Best fit for:
- Quality-first buyers who prioritize a track record of satisfaction over saving a few dollars
Bottom Line
7.3/10
Below-average rating in a category with several stronger options. Hard to recommend over higher-ranked alternatives unless a specific feature seals it.